Case Studies
Maradona
Argentina, Spain, Italy and China
Client
Nowadays, there is a Maradona brand which provides all the official stuff of the Argentine ex-football player.
Challenge
Develop a mobile marketing strategy to the brand of Diego Maradona, in the context of an effective branding process, creating awareness of the brand.
Key Deliverables
The campaign consists in the development of mobile products and contents about Maradona and his soccer career, offering customized contents specifically created for this occasion, such as, for example, the photo of users with Maradona.
Main Results
This campaign stills active.
